Madonna

What Madonna is

Madonna (マドンナ) is the official website of a Japanese adult video maker. Every page title carries its own billing as the No.1 AV maker for married women and mature women (人妻・熟女No.1のAVメーカー), and the footer copyright line runs since 2003. The feedback form credits planning and production (企画・製作) to マドンナ. It is a studio site, with no store and no subscription attached: a label list, a performer index, a reservation list, a release list and a set of special pages, with no cart, no login and no plan. Japanese is the only language on it. Mosaic goes unmentioned on every page; video sold in Japan is mosaic-censored.

What it carries and how it is organized

Five entries run across the top: reservations (予約作品), released titles (発売作品), the performer list (女優一覧), title search (作品検索) and special pages (特設ページ). The performer list is split by the rows of the Japanese syllabary and has a separate new-and-pickup page. According to the site map, title search works by reservation, release, release date, series and genre. The site map also lists a links page, a page introducing the stores that carry Madonna titles, a privacy policy and a feedback form, and the footer adds an index of special pages, an information page and a call for affiliates. In the bottom bar a FANZA tab sits between the performer and works tabs, with home and events at the ends.

The release rhythm is printed in the footer of every page: Madonna releases on the 2nd and 4th Tuesdays of the month (第2・第4火曜日発売). The top page shows that rhythm in practice, with one batch dated 2026年10月27日 and one dated 2026年10月13日. The reservation page covers titles from 2026年10月13日 to 11月3日, counts 59 titles in that window and shows 30 at a time over 2 pages. A notice of 2024.01.09 shows that the schedule can move: a release-date change was announced because of the 2024 Noto Peninsula earthquake.

The label page maps the catalog, with a count of works (作品数) beside each imprint as the site prints it:

• Madonna, the main label, at 6905
• MONROE, at 567
• Obasan, at 435
• MadonnaVR, the VR label, at 297
• Fitch, at 133
• 熟れコミ, at 127
• ACHIJO (アチージョ), at 93
• MADOOOON!!!!, at 88
• Re:Madonna/AIリマスター, a remaster label, at 30
• Fitch BEST, at 17
• 性録ch, at 13
• マドーンショート, vertical video that the label page recommends for smartphones, at 9
• seasonal and event labels with single-digit counts, including 春のパンツまつり, おっぱい祭り, AVOPEN and AVグランプリ

Fitch appears twice in the site's own material. It is an imprint on this label page, with a Fitch BEST imprint beside it, and the links page also lists Fitch as a maker in its own right under the fetish heading. The pages leave the relationship at that. MONROE has its own best-of line, since the top page lists a MONROE 2nd BEST title running 8 hours.

The maker's focus is spelled out on the top page. Recommended genres are mature (熟女), married women and housewives (人妻・主婦), debut titles, big bust, creampie and cuckold-style titles (寝取り・寝取られ・ＮＴＲ). Recommended keywords include 熟女, 人妻, おばさん and ntr. Recommended series include MADOOOON!!!!, a POV-style series (ハメ撮り), 密着セックス and ヌードモデルNTR, among title-length entries. Debut titles are a regular line: the reservation page flags several as AV DEBUT, and one performer's move to Madonna is billed as a sudden transfer (電撃移籍). Compilations are a second recurring format. The release lists carry best-of titles measured in hours, 8 and 12 among them, a 480-minute compilation that states 33 performers in its title, and smaller omnibus titles that state 8 and 4. A numbered series called 性録 appears on the reservation page as #012 and #013, each title built as a list of topics around one performer, and the label list carries a matching 性録ch label. One title in the release list is presented as a first-person JOI title featuring a performer described as exclusive (専属).

File formats, resolutions and playback devices are left unnamed for the whole catalog; those details sit with the store that sells a title.

The links page (リンク) is described in the site map as a page of links to the various makers, and it sorts them under headings. General makers come first with MOODYZ and ワンズファクトリー, then a performer-led group that includes S1, アイデアポケット, MUTEKI, E-BODY and PREMIUM. The mature heading, Madonna's own field, holds one other maker, TAMEIKE, described there as a married-and-mature AV maker. kawaii* and BeFree sit under their own heading, ビビアン under lesbian, and Fitch, MVG, OPERA and OPPAI under fetish. A 企画 (concept-driven) group lists 本中, ROOKIE, NPJ, はじめ企画 and HHH. After the makers come a toy brand, a performer-events site named イベルト, an adult auction site and FANZA, with FANZAニュース at the head of the page. No ownership tie between Madonna and any linked maker is stated.

The Japan mechanics

Behind the brand the pages put no company name. The entrance page uses only 弊社 (the company) when it disclaims responsibility, the footer stops at the brand and the since-2003 line, and no address, company page or ethics-body mark is published. The compliance line printed at the foot of each page says all performers in the titles are 18 or older (作品の出演女優は全て18歳以上です), and the entrance page calls the site an adult site and asks whether the visitor is 18 or over.

There is no English interface, no subtitle option and no English support. Region rules, overseas access and foreign visitors are not addressed. The feedback form (投書フォーム) takes a name, an email address typed twice and a message limited to 500 characters, requires agreement to the privacy policy and is protected by reCAPTCHA. It states that submissions inform future work and that no individual reply is given, so it is not a support channel. The footer also lists job openings, from new-graduate and mid-career staff to camera operators, makeup artists, stylists and outside video editors.

The notice box lists maintenance on 2024.01.24 and 2023.01.18, the earthquake notice on 2024.01.09 and a site renewal on 2022.05.19; nothing later is posted there.

Price, access and billing

Browsing costs nothing once past the age check. The site sells nothing itself, so there is no price, plan, points balance, trial, renewal term or cancellation route to report. Its purchase routes are the FANZA tab and the stores page (販売店舗). FANZA is the only store named: the links page describes it as offering adult video streaming, DVD rental and adult mail order and repeats its claim to one of the largest selections in Japan (国内最大級の品揃え). Payment methods, processors and foreign-card acceptance belong to the store that sells a title, and the price is read there too.

Who it suits

The Madonna site suits a reader who follows the mature and married-women genre and wants the label list, the twice-monthly schedule and the reservation list in the maker's own words before buying elsewhere. It is a useful reference for the label split, in particular the remaster label and the short vertical-video label, and for the debut and compilation formats. It is less useful for a reader who wants a checkout, an English layer or a stated overseas route, since the site has none of them. A reader who cannot read Japanese can still use the label names, the counts and the schedule, and will then need a store to buy anything.